Barbados, March 2025 – The countdown has begun for the Beach Cricket Blast 2025, an exhilarating one-day corporate cricket tournament set against the stunning backdrop of a prime beach location. Scheduled for September 5th-6th 2025, this event, endorsed by the Barbados Royals, promises a high-energy, professional cricket experience, bringing together co-ed, 6-a-side teams for fast-paced 5-over matches under specially crafted beach cricket rules.
The Cricket Impact Group, led by innovative creative agency AMHC, is proud to announce the highly anticipated Beach Cricket Blast in collaboration with the Caribbean Premier League (CPL). This dynamic partnership brings the expertise and excitement of CPL, the premier T20 cricket league in the Caribbean, to this unique beachside tournament, raising the bar for corporate sports events.
From engaging live commentary and exclusive pitch-side interviews to a luxurious VIP lounge and a wide array of family-friendly activities, the Beach Cricket Blast promises an unforgettable experience for all attendees. Designed to appeal to sports enthusiasts and families alike, this event delivers a unique blend of sports, entertainment, and relaxation, with the added prestige of CPL’s involvement.
And with the endorsement from the Barbados Royals, AMHC, the Cricket Impact Group, and the Caribbean Premier League will ensure that the Royals’ vision of promoting grassroots cricket and celebrating the rich sporting culture of Barbados remains central. Their endorsement reinforces Beach Cricket’s status as a premier cricketing experience, and we’re eager to bring the Royals’ level of excellence and excitement to Beach Cricket in a way that aligns with the team’s dynamic brand.
As part of AMHC’s core value of bringing intentionality to all we do, Beach Cricket Blast 2025 is proud to introduce a unique initiative to support ocean conservation. For every ball that soars into the ocean, donations will be made to CORALL Barbados, a leading ocean conservation organization whose founding principles are community engagement and building capacity for the conservation and restoration of coral reefs in Barbados. This partnership underscores our dedication to preserving the breathtaking coastal environment that will enhance the unique and purposeful nature of this event.
"This is not just a tournament; it’s an experience," said AMHC President and Founder Adam Hall. "With the Caribbean Premier League as a partner, the Beach Cricket Blast 2025 not only fosters teamwork and camaraderie but also highlights Barbados as the ultimate destination for innovative corporate events and sports tourism."
Pete Russell, CEO of the Republic Bank Caribbean Premier League, said: "We are very excited to be working with AMHC on this project which will bring the excitement of the CPL to the beautiful beaches of Barbados. There truly isn’t a better setting for this event than the stunning beaches of this wonderful country, and we are looking forward to seeing this event go from strength to strength over the years to come."
Whether you’re stepping onto the pitch, enjoying the lively atmosphere, or soaking up the sun, the Beach Cricket Blast 2025—powered by the CPL—promises to be the must-attend event of the year.
Event Highlights

  • Co-ed Corporate Teams: A dynamic competition with mixed-gender teams promoting inclusivity and camaraderie.
  • Professional Features: Real-time match analysis, live commentary, and post-match interviews for an authentic cricket experience.
  • VIP Hospitality Lounge: Exclusive beachfront amenities for sponsors, corporate leaders, and VIPs.
  • Engagement Activities: Meet-and-greets with cricket ambassadors, family zones, and interactive challenges.

Sponsorship Opportunities
The event offers prime sponsorship packages, including Title Sponsor ($50,000 USD) and Presenting Sponsor ($25,000 USD) opportunities. Sponsors gain naming rights, premium branding, and access to hospitality perks, ensuring unparalleled visibility and engagement.
Regional Expansion Plans
The Beach Cricket Blast is designed as a scalable model for corporate sports events, with plans to expand to St. Lucia and Antigua in 2026. By 2027, the Cricket Impact Group envisions a multi-island league culminating in a regional championship.
Join the Excitement
Corporate teams and sponsors are invited to become part of this groundbreaking event. For more details, visit teamamhc.com/beach-cricket or contact Isabella Thompson.
About Cricket Impact Group
For the past decade, AMHC has built a reputation for excellence in multimedia production, event management, and advisory services, working with leading sports teams, governing bodies, global corporations, and non-profits. The Cricket Impact Group is a natural extension of AMHC’s expertise and vision, designed to convene industry leaders and enthusiasts, foster collaboration, and create opportunities that drive the growth and influence of cricket across North America and the Caribbean.